Privacy Policy
1. Introduction
Range Cylinders Ltd is committed to protecting the privacy and personal data of our employees, customers and partners. This policy outlines how we collect, use, store and protect personal data in accordance with the General Data Protection Regulation (GDPR) and other relevant data protection laws.
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2. Data Controller
Range Cylinders Ltd is the data controller responsible for determining the purposes and means of processing your personal data.
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3. Personal Data We Collect
We collect various types of personal data to effectively conduct our business and provide services. This data may include:
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Contact information: name, address, phone numbers, email addresses.
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Professional information: job title and role, employer details (when applicable), individual's pronouns, qualifications (where relevant to specific job roles).
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Website usage data: IP addresses, browsing behaviour, device information (collected via WIX built-in analytics, Google Analytics, Hotjar, SEMrush and other analytics tools).
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Transaction data: purchase history, order details, guarantee information.
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Communication data: records of correspondence, enquiries and customer service interactions, including call recordings (for training purposes).
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4. Purposes and Legal Basis for Processing
We process personal data for the following purposes:
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Providing Products and Services: To fulfil orders, process payments, deliver products and manage guarantees. The legal basis for this processing is the necessity for the performance of a contract.
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Customer Relationship Management: To respond to inquiries, provide customer support and manage accounts. The legal basis for this processing is legitimate interests.
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Website Improvement: To analyse website usage, improve user experience (UX) and customer experience (CX), and optimize website functionality. The legal basis for this processing is legitimate interests.
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Marketing: To send marketing communications such as emails, targeted advertising, newsletters, text messages and surveys, but only where we have obtained explicit consent to do so. The legal basis for this processing is consent.
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Business Operations: To track enquiry types, monitor sales funnels, conduct training and improve our products and services. The legal basis for this processing is legitimate interests.
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Legal Obligations: To comply with legal requirements, including health and safety obligations. The legal basis for this processing is compliance with a legal obligation.
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5. Consent
Where we rely on consent to process personal data for marketing purposes, we will obtain explicit, informed consent. Individuals have the right to withdraw their consent at any time. This can be done by using the opt-out mechanisms provided in marketing communications or by contacting us directly. Please note that opt-outs may not be available for communications related to legitimate business interests or legal obligations, such as order confirmations, delivery notes, guarantee information, security alerts and health and safety matters.
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6. Data Sharing
We only share personal data with third parties when it is necessary for specific purposes:
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Service Providers: We may share data with trusted third-party service providers who assist us in operating our business, such as logistics companies, IT providers and service and guarantee subcontractors.
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Legal Requirements: We may disclose data when required by law or to protect our legal rights.
We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.
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7. Data Retention
We retain personal data for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements:
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Website Analytics Data: May be retained for up to 3 years to allow for year-on-year comparisons and improvements to UX and CX.
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Guarantee Data: Due to product guarantees extending up to 25 years, some data may be retained for up to 27 years.
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Other Data: We minimise data retention periods wherever possible.
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8. Data Security
We have implemented appropriate technical and organisational measures to protect personal data against unauthorised access, loss or disclosure. These measures include:
Using industry-standard software applications and secure systems.
Implementing access controls to restrict data access to authorised personnel.
Providing regular staff training on data protection and privacy.
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9. International Data Transfers
We do not currently transfer personal data outside the UK and the European Union.
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10. Your Rights
Under GDPR, individuals have certain rights regarding their personal data:
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Right to Access: You have the right to request access to the personal data we hold about you.
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Right to Rectification: You have the right to request that we correct any inaccurate or incomplete personal data.
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Right to Erasure: You have the right to request that we delete your personal data in certain circumstances.
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Right to Restriction of Processing: You have the right to request that we restrict the processing of your personal data in certain circumstances.
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Right to Data Portability: You have the right to request that we provide your personal data in a structured, commonly used and machine-readable format.
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Right to Object: You have the right to object to the processing of your personal data in certain circumstances, including for direct marketing purposes.
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Right to Withdraw Consent: If we rely on your consent to process your personal data, you have the right to withdraw your consent at any time.
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Right to Complain: You have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe that we have not complied with data protection laws.
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11. Contact Us
If you have any questions or concerns about this privacy policy or our data processing practices, please contact us:
Range Cylinders Ltd
48 Thornes Ln, Wakefield, West Yorkshire, WF1 5RR
Tel.: 0345 260 0258
Email: info@rangecylinders.co.uk
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12. Changes to This Policy
We may update this privacy policy from time to time and without notice. For the most up-to-date privacy policy, please refer to our website.
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13. Data Protection Principles
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Range Cylinders Ltd adheres to the core data protection principles:
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Lawfulness, Fairness, and Transparency: We process data lawfully, fairly and in a transparent manner.
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Purpose Limitation: We collect data for specified, explicit and legitimate purposes.
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Data Minimization: We collect only the data necessary for our purposes.
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Accuracy: We keep data accurate and up to date.
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Storage Limitation: We retain data only as long as necessary.
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Integrity and Confidentiality: We protect data with appropriate security measures.
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Accountability: We are responsible for complying with data protection laws and demonstrating compliance.
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14. Commitment
Range Cylinders Ltd is dedicated to upholding these principles and ensuring the privacy and security of your personal data.